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Case study · Real estate agency

Ali Immo

A complete real estate website, its back-office and automatic listing syndication to the major portals.

A custom real estate platform for the A.L.I agency: property search, areas for the agency, its agents and partners, a CRM and listing syndication to SeLoger, Logic-Immo, Sarouty and Green-Acres.

Ali Immo
Client
Ali Immo
Location
Essaouira, Morocco
Sector
Real estate agency
ali-immo.com
Ali Immo home page with property search

The brief

The A.L.I agency sells and rents riads, villas, apartments and land in Essaouira and the surrounding region, for Moroccan, European and diaspora buyers. It needed a website that ranks on Google, a simple tool to manage listings and contacts, and portal syndication without retyping everything.

What we built

The public website

  • Search by transaction (sale, rental, holiday let), property type, city, neighbourhood, price and size
  • Property map and list view
  • Detailed listings: gallery, 25 amenities (pool, hammam, sea view…), similar properties, mortgage calculator
  • Call and WhatsApp buttons always visible on mobile
  • Online valuation and email alerts for new listings
  • Bilingual French and English website

The management areas

  • Dashboard: published and pending listings, today's leads, most viewed properties
  • Management of listings, photos and documents for each property
  • Separate areas for the agency, its agents and partner agencies
  • Lead and valuation tracking, commission calculator
  • Newsletter, testimonials, cities and neighbourhoods, activity log

Syndication and CRM

  • A listing entered once goes out to SeLoger, Logic-Immo, Sarouty and Green-Acres
  • Leads received on the portals brought back automatically
  • CRM installable on a phone: prospects, appointments, calendar
  • Scheduled posting to Facebook and Instagram, property visuals and videos
Property search page with filters
Property search page with filters
The Ali Immo website on a phone
The Ali Immo website on a phone

What it changes day to day.

  • One entry for the website and four portals
  • All leads gathered in one place
  • A fast mobile site built for Google
  • 28 guides answering buyers' questions

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